Marketing & Promotion
Great ecommerce plans fall apart if you neglect marketing and promotion. We
have a range of modules and applications to support these important activities, including:
- Cyber | Indexer.
The first step
is to understand how your web site pages will
interact with the search engines, and to optimize the pages accordingly. This powerful desktop
application will analyze your site and optimize the keyword in each page. Simple and effective.
- Cyber | Tracker. Next, you need to understand how well your website actually does
interact with the search engines. Tracker is a simple yet powerful tool which records where visitors
came from, which keywords they searched on, if they came from a search engine, where they
are located, which pages they view and in which order, and where they go to when they leave.
In combination with our desktop-based Cyber | Log Analyzer, it is the ultimate tool for analysis
and development of websites.
- Cyber | Clicker. This is available as part of Cyber | Tracker or separately. It records
details of downloads and click-throughs so that you can measure the popularity and effectiveness
of downloads and links. It is a very valuable analysis tool in its own right.
- Cyber | Hit Master. This it is the ultimate tool for analysis and development
of website logs. Examine your data on your desktop, perform simple or complex analysis,
chart metrics such as paths through your site and the stickiness of pages, and send the results
to Office applications such as Excel or Word. More ...
- Cyber | Listmailer. This is the ultimate tool for keeping in touch with your customers
and prospects. Available in a web-based or desktop version, it helps you maintain mailing lists
and boilerplate text and distribute personalized correspondence on demand.
Of course, we can also do the analysis and promotion for you – see our dot Net site.
Read on, or contact us for more information.
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